Revel // Revelry

Facebook cover images: what can('t) you do with them?

We're frequently asked at Revel what so I thought I'd share some food for though re: Facebook's standards for the cover image at the top of one's profile.

Because of cover images' incredible prominence in the Facebook layout, you can do some very amazing things with the look of these:

However, Mark Zuckerberg and company have laid out some guidelines about what can and cannot be placed in one of these images. We'd like to think it's to keep Facebook from getting too ugly, but in reality, it's to keep people from circumventing their ad-buying business model by placing advertisements in a free-to-edit area.

From Facebook's guidelines page:

"All covers are public. This means that anyone who visits your Page will be able to see your cover. Covers can't be deceptive, misleading, or infringe on anyone else's copyright. You may not encourage people to upload your cover to their personal timelines.

Revel's many services meet the many arms of network180's operations

Substance abuse, mental illness and developmental disabilities are realities all around the world. If you or someone you care about is struggling with any of these things in Kent County, you may not know where to go or who to talk to. More than ever, network180 may be able to help.

network180 serves more than 25,000 individuals annually, and we’ve helped their structure of support become a bit more accessible, with a re-envisioned web presence, print campaigns and more. We’ve most recently worked with three different parts of network180’s overall reach.

Doing some spring cleaning with dotmine group

Got an existing web site? We can work with that!

One of our most colorful clients, dotmine group recently sold their 1 millionth day planner (way to go ladies)! They’re not resting on their laurels though. They called up their friends at Revel to talk about how to revamp their web site to better serve customers.

In Your Corner gets a little help from their friends

At some point, every person needs a bit of help to make a transformation in his or her life.

In Your Corner specializes in personal and business transformation through training, coaching workshops and more. We helped the startup get a leg up on their marketing by transforming their online presence with a new web site and print campaign.

We're helping redevelop Downtown Muskegon in our own way

Downtown Muskegon has seen many changes in the past decade. After much rethinking and investment, and is experiencing a renaissance on Michigan’s west coast.

Downtown Muskegon Now’s sole focus is to promote and continue to develop the downtown area. With our Muskegon office and our wide range of clients, we’re invested in downtown Muskegon as well. We got in on the ground floor by helping with the name and then moved on to a new logo and website to celebrate the changes and keep the redevelopment moving forward.

MLive: Ride On Muskegon: Bike to Work Week to be celebrated

Remember those state health rankings that showed Muskegon County is one of the unhealthiest in Michigan?

Organizers hope to have 1,000 riders registered to ride to work the week of May 14-18.

One way to begin to correct unhealthy lifestyles that have driven down Muskegon’s rankings is to bike to work. The Ride On! Coalition has the perfect time this spring to get Muskegon employees peddling to work.

MLive: Muskegon County being promoted through video, smartphone application and more

Muskegon County’s tourism marketing will be taking on a multimedia approach.

From a new “quality of life” video, a Muskegon chamber smartphone application and newly designed website to more traditional billboards and a visitors’ guide magazine, the Muskegon County Convention & Visitors Bureau will be using a variety of communication methods in the coming months.

Revolution Cycle is a workflow revelation

2011 saw some big changes in the way Revel does business. Most importantly, we’ve decided to flex our programming muscles by adding adaptability to the traditional web site development process.

We call it the Revolution Cycle, a name that exudes the right tone for us and our clients.

Revel's work found both on and off screen with JustMe

Nearly all of Revel’s spectrum of capabilities are on display with the JustMe weight loss system, a product launched at the beginning of 2012.

A weight-loss system that helps its users maintain positive thoughts and healthy behaviors through sight and touch, the JustMe system represents a new approach developed in part by Tonya Holcomb, a previous Revel client.

Muskegon chamber entrepreneur finalists announced

The heads of three innovative Muskegon companies are the finalists for the Muskegon Lakeshore Chamber of Commerce's 2012 Entrepreneur Award.

The award finalists are Jason Piasecki of Revel; Orville Crain, Matt Jacobs and Jeff Kempker of Klever Innovatons; and Garry and Charlotte Olson of Lakeshore Document Services. The winner will be announced at an April 18 luncheon at Watermark 920.

What The New Facebook Timeline Layout Means For Your Page

The ever-changing Facebook rolled out its new Timeline format for all types of pages in the first quarter of 2012. With this has come some changes that will no doubt the look of your business, organization or cause’s social media presence.

Here’s the scoop on the biggest changes, both aesthetic and organizational.

MLive: Local young people team with Muskegon chamber to deliver buy local message

The next generation has a message for everyone watching a movie at the local Cinema Carousel in Norton Shores.

These are the "buy local kids" in the new chamber 30-second video.That is the point of a 30-second video being played at the Cinema Carousel before every movie on the dozen screens over the next six months. The “buy local” message is being delivered by a half dozen or so youth from the community in a video produced for the Muskegon Lakeshore Chamber of Commerce.

MLive: Super Bowl Commercials XLVI. Panel says the Chrysler-Clint Eastwood ad is 1 of the best.

MLive.com assembled a statewide panel of critics to pick this year's "Best" and "Worst" commercials of Super Bowl 2012.

Obviously, everyone has raved about the Chrysler-Clint Eastwood commercial, "It's Halftime in America," and is considered by many national critics as this season's best.

It was also included in my Gonzo's Top 5 Best and Worst Super Bowl Commercials of this year's Super Bowl XLVI, which was in Monday's newspaper.

We also asked some local experts throughout the state to give their thoughts on this year's 50-plus commercials.

Top 5 Super Bowl XLVI Ads

Super Bowl XLVI between the Giants and Patriots will go down in history as one of the greatest Super Bowls of all time. On the other hand, the commercials fell a bit flat. From Dirty Harry to Ferris Bueller, here's our annual review and picks for the best ads.

MLive: We love Muskegon. The digital revolution is here chamber president says.

Cindy Larsen has been preaching about the "new economy" for several years.

The president of the Muskegon Lakeshore Chamber of Commerce said she saw what it looks like Thursday when touring the new Muskegon Chronicle and MLive Media Group Muskegon hub at West Western Avenue and Third Street in the heart of the downtown business district.

The MLive Media Group Thursday launched a newly designed MLive.com website, opened media hubs in the traditional Booth Newspaper cities and began its redesigned printed product that has gone to three-day-a-week home delivery but seven day publication through newsstand outlets and on the Internet with the eReplica digital product.

During her tour of the MLive and Chronicle news, advertising and marketing hub at 379 W. Western in the lower level of the Sidock Building, Larsen took time to reflect on the global, digital revolution being played out in the Muskegon area.

Mobile Site vs. Mobile-Friendly vs. Mobile App. Which is right?

Mobile Internet use is skyrocketing, with smartphone and tablet usage growing dramatically in the last year alone. If you're thinking of capitalizing on this, make sure you know the difference between a mobile-friendly site versus a mobile site.

Mobile-Friendly
A mobile-friendly web site conforms to web standards for displaying on a desktop computer as well as devices like iPhone, Android, BlackBerry, etc. These sites use HTML, JavaScript, CSS, and HTML5 rather than non-standard technologies like Flash.

Viking Products' New Web Site: Global Reach, Headquartered Locally.

Revel is a Michigan-based company, but the scope of our clients’ work surely crosses all borders.

That’s why we’re proud to announce the launch of a new website for Viking Products, whose locations of business reach from Grand Rapids, MI to Clarksville, TN to Queretaro, Mexico to even Shanghai and Seoul. Their capacity stretches across the automotive, alternative energy, lawn and garden, furniture and other industries.

Take time to revel this holiday season

Celebrate, deck the halls, make merry and be of good cheer! Happy Holidays from your friends at Revel.

Muskegon Chronicle: They're stout. Young professionals make pitch for brewery in Muskegon.

A group of local young professionals are passionate about the “beer tent capital of the world” becoming home to a craft brewery or brew pub.

As part of a "guerrilla marketing" campaign, 13 young professionals in swimsuits, hats and gloves were "stout" while in Lake Michigan's 38-degree temperatures last Saturday.

They love Muskegon to the point that 13 of them stripped to swimsuits and went into chilly Lake Michigan last weekend.

Go Bobcats! Revel Launches Another Choice Schools Web Site

Our working relationship with Choice Schools Associates keeps growing -- this time with a school in southeast Michigan!

We’re pleased to announce the launch of the brand new, bobcat-blue Benton Harbor Charter School web site at bentonharborcharter.com. This is the latest in our series of site launches for educational institutions managed by Choice Schools Associates.

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