Are you neglecting your biggest growth opportunity?
In business as in life, healthy relationships are worth nurturing. Humans tend to be more receptive to people and organizations…
We’re looking for a Curious Social Media Coordinator
We are seeking a part-time or contract copywriter with experience in social media management, blogging, and email marketing. If you…
The Differentiation Difference: Marketing for Commodity Manufacturers
All marketers benefit from branding that clearly communicates what they have to offer and differentiates them from their competition. If…
Revel Celebrates 10 Years
In the fall of 2010, we were looking for the right way to announce Revel to the world. In our…
Five Biggest Marketing Mistakes Manufacturers are Making in the COVID-19 Economy
U.S. manufacturing production dipped 19.7 percent in April 2020 compared to the previous year, according to Federal Reserve figures. Although…
The ABC’s of Remote Selling for Manufacturers
People from all walks of life were left scrambling to adjust to working remotely when coronavirus hit the United States…
Using surveys to inform your strategic marketing plan
A strategic marketing plan is key to ensuring that a manufacturer’s marketing efforts will yield positive ROI and support business…
80% of all web traffic will be video-based by 2021.
No matter your industry, video is a valuable tool to educate, create brand awareness, and attract customers and employees to…
3 Ways Keyword Research Optimizes Lead Generation
Optimization is all about attracting your audience -- the right audience -- based on the keywords they use in a…
5 Ways to Generate Leads After Your Conference or Trade Show Gets Canceled
During the pandemic, we’ve all had our share of things canceled or postponed. And if you’re like me, you’re missing…
Refresh Your Recruiting Tools for the Post-Coronavirus Economy
The start of 2020 found manufacturers confronting a tighter labor market than ever, as the US unemployment rate hit a…
Revel Recognized as Four-Time Winner of West Michigan’s 101 Best and Brightest Companies To Work For
For the fourth time, Revel has been honored by the Best and Brightest competition as one of West Michigan’s 101…
