The Lakeshore Museum Center houses exhibits featuring the natural and cultural history of Muskegon County. It is comprised of multiple sites and buildings including the Hackley & Hume Historic Site, the Fire Barn Museum, the Scolnik House of the Depression Era, Archives, and a Museum Store.
To match their new brand and reinforce their messaging, we redesigned the museum website to better reflect all the fun and excitement the museum has to offer. A simplified navigation makes it easy for visitors to learn more about events and programs, and helps to eliminate confusion, making it clear which historic sites make up the museum as a whole. Engaging videos, fresh photography, and a user-friendly design gives the museum a more modern look and feel, further combatting that old and dusty perception.