The Pacific logo needed to be professional and clean, as well as represent reliability and practicality. The new look meets all of these objectives with a simple, elegant design. Plus, it’s way better than a dolphin jumping over a sunset.
The Pacific website was designed to appeal to a very specific target audience: building service contractors. These are the end users of Pacific Floorcare’s products. This site features product information, straight-forward content, easy navigation, custom photography, and a password protected Distributors section with private content.
Corporate Overview Brochure
The new corporate brochure was designed to give end users and distributors a deep look into who Pacific Floorcare is. Using compelling copy and custom photography, we were able to demonstrate why Pacific Floorcare is the right equipment for any floor care professional.
So what’s the result of all this hard work? Since we began our partnership in 2012, Pacific Floorcare has experienced double-digit growth consecutive years. Overall sales increased by 42% from 2012 to 2015, and Pacific is projecting another 24% YOY growth for 2016.